Ethiopian Airlines helps Ethiopia consolidate as a MICE destination

Addis Ababa, the capital of Ethiopia aims to develop business and conventions tourism thanks to the good air connections of Ethiopian Airlines, the most important company in Africa.

In recent years, the Ethiopian government has been promoting the city of Addis Ababa as an attractive MICE destination (Meetings, Incentives, Conventions, Exhibitions), a type of tourism based on business trips, conventions, fairs, exhibitions, incentives and seminars

The development of new infrastructures, first class accommodation and modern convention centers in conjunction with many tourist attractions will help position Adis Ababa and Ethiopia as a whole on the world tourist map.

Ethiopia hosts the third largest diplomatic mission in the world, behind New York and Brussels. While Addis Ababa is considered the political center of Africa. The headquarters of the African Union, the United Nations Commission for Africa and the International Livestock Research Institute are located in this city.

The city has a rich historical and cultural past that can be seen in the Archaeological Museum, where Lucy, the oldest known human skeleton, stands out.

The Holy Trinity Cathedral is also located in Adis Ababa, where Haile Selassie, the last Ethiopian emperor who is considered a Messiah for Rastafarianism, is buried. The largest bazaar in Africa, the Merkato, is also of great tourist importance.

Meanwhile, the rest of Ethiopia offers varied landscapes, from mountains to valleys and lakes, and from bustling cities to small villages. Here there are also monuments dating back to the origin of man and about nine sites declared World Heritage by UNESCO.

Ethiopian Airlines planes, Addis Ababa Bole Airport

Ethiopian Airlines empowers Ethiopia as a hub for air connections

The largest airline in Africa, Ethiopian Airlines, has a key role in helping make Ethiopia a MICE destination and also the main hub of the continent.

This airline greatly increased its air routes, currently flying to 125 destinations on five continents with a fleet of 117 modern aircraft.

Ethiopian Airlines is the fourth airline in the world in terms of the number of countries served. Its objective, in addition to bringing visitors to Ethiopia, is to strengthen the Adis Abeba Bole International Airport as a hub for international passengers traveling to other destinations in Africa and Asia.

Meanwhile, in collaboration with the government of Ethiopia, they have implemented the e-visa, that can be managed online, simplifying and expediting traffic and access to the country.

Images: Rod Waddington, Alan Wilson.
Iani Nikolov
News Reporter

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